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Take TV To Amazing

Subscription TV provider AUSTAR has content that’s a step above what you get on the free-to-air channels. So whether you’re a sports star or a documentary maker, you’d better raise your game if you’re going to be on AUSTAR.

Have A Gö

IKEA has been one of the world’s strongest brands for decades, but it needed new meaning in Australia. This call to arms encouraged people to take a risk, fight against boring interiors and experiment with their home furnishings. Think Braveheart … Continued

Career Positioning

Challenge: To find hundreds of staff for a new IKEA super store, specifically those living within a 20 minute commute. Solution: A GPS mobile billboard drove around neighbouring suburbs and telayed Google Maps data to a display screen, constantly updating … Continued

Career Instructions

Background In 2011 IKEA will open several new mega stores across Australia, including the largest in the Southern Hemisphere. Challenge Find and recruit thousands of the ‘right kind’ of staff – ie, people who love home decorating as much as … Continued

Holidays Radio

Ah, kids. How quickly they learn how f*cking hard it is to put a kitchen together, especially when you try and do it yourself. This Cannes Gold Lion-winning spot highlights the fact that the handy folk at IKEA will help … Continued

Habits

We all have interesting, sometimes colourful, habits. In this campaign for Ubank we encourage people to start one that’s actually useful: a savings habit.

Map My Summer

What does an Australian summer look like, rendered as a map made up of geo-located video? This online experiment captured video from all over Australia, mapped it, and finally became a film composed by legendary director George Miller.     … Continued

The Guide Dogs Interviews

How tough is a Guide Dog’s job? We conducted a series of real interviews with unsuspecting candidates applying for a role that requires the same dedication expected of a successful Guide Dog to find out. Watch the TVC and interviews … Continued

BBC Knowledge

Honk If You’re Human This spot for BBC Knowledge takes us on a humorous journey through some of mankind’s great (and not-so-great) achievements. Beep! Beep!   Eat up Brain BBC Knowledge is definitely a channel where a little knowledge goes … Continued